Bank Julius Baer has named David Lim as head of private banking South East Asia as of 1 February 2010.

Mr Lim was the deputy chief executive officer Singapore and head of investment finance, where he covered the bank's advisory, fiduciary and capital market activities, as well as offered niche investment solutions to clients.

"David has played an integral role in the bank's very successful growth of business in Asia. With his solid investment and wealth management background, strong client relationships and in-depth knowledge of the whole South East Asian markets, he will accelerate the bank's growth and building of Asia our second home market," said Thomas R Meier, a member of the executive board and CEO for Asia & Middle East.

The move is in line with managing director Wilfried Kofmehl's strategy to focus purely on key client relationships, since he took over in 2006. This is also a part of Julius Baer's drive to assign senior managers to top clients for increased attention and care.

Mr Lim is based in Singapore and reports to Mr Meier.