Strategy
SocGen's Private Banking Hambros' CIO Smiles On US, Asia; Frowns On Eurozone
					“Dislikes Europe, likes the US and still likes Asia” might be a crude way of summing up the investment outlook of Société Générale Private Banking Hambros but this is the picture that emerges behind all the nuances.
  The recovery – albeit fairly slow – of the US economy and the
  continued sluggishness of the eurozone means the French firm
  is
  overweight the US equity market and underweight Europe, 
  Eric Verleyen, group chief investment officer, Société
  Générale Private Banking Hambros, told this publication recently.
  But while worries about Europe remain, Verleyen, who
  was appointed to
  his current role last December, thinks the European Central Bank
  will
  not allow any significant member state to default.
  “Ultimately, that the European Central Bank is intervening in
  the
  market will ensure no significant country will suffer a sovereign
  debt
  default. We don’t expect a default by Spain,” Verleyen said from
  his
  offices in St James’s Square.
  The Frenchman, who has spent relatively little time in that
  country
  in a career taking him across the world, looked confident when
  he
  explained how he intends to lead the investment strategy of the
  bank.
  He’s got plenty of experience; Verleyen has been a part of SocGen
  for
  some time, joining it in Luxembourg in 2005 as head of
  discretionary
  management for the private bank. In 2009, his role was first
  enlarged to
  include advisory managed activities before taking charge of
  the
  discretionary and advisory management teams as well as products
  offering
  in the country. Earlier in his career, he worked for KBL
  Luxembourg and
  Sakura Bank Luxembourg. Besides Luxembourg, Verleyen has worked
  in
  Belgium, Japan and the Ivory Coast.
  His colleagues across the private bank have been busy. In
  March,
  Société Générale Private Banking unveiled a new private
  investment
  banking service for ultra high net worth entrepreneurs who have
  a
  holding company or a family office. It will be headed by Galeazzo
  Pecori
  Giraldi, who will lead a team of senior bankers and account
  managers in
  Europe and the Middle East. Meanwhile, Daniel Truchi stepped down
  as
  head of the private bank, replaced by Jean-François Mazaud.
  The investment opinions of Verleyen and his colleagues carry
  weight;
  at the end of last year, the French banking group oversaw a total
  of
  €84.7 billion (around $111.4 billion) in assets.
Setting the tone
  At a time when wafer-thin, or even negative, real interest rates
  make
  the role of protecting wealth a tough one, Verleyen said it is
  even
  more important for private banks to have a strong,
  understandable
  investment decision-making process. This is particularly
  necessary when
  so many clients don’t want to take risks with their money.
  “You need to have a solid process in portfolio construction, to
  look
  at opportunities and manage risks. If you only look at risks then
  you
  become very conservative,” he said.
  “We have one strategy for the private bank at a SocGen level.
  The
  chief investment committee meets every two months and that’s
  mostly in
  Paris. We discuss and define the main macro scenarios. At a local
  level,
  we make more tactical asset allocations. A common reading of
  the
  economy is shared; I really don’t think the right model is to
  have
  portfolio managers doing their own strategies on their own,”
  Verleyen
  continued.
  The bank’s investment muscle has increased since it absorbed
  Baring
  Asset Management’s UK and Guernsey private client business. “They
  [the
  Barings team] have a sound track record and a very good process.
  We are
  well equipped to add value,” Verleyen said.  
Approach
“We are not 100 per cent 'bottom-up' in our approach or 'top-down'; it is a more blended approach,” he said.
  “We believe in active management; by building portfolios and
  implementing strategies. The use of more passive vehicles is
  something
  we do, such as for tactical shifts in portfolios,” he said. “On
  the
  other hand, if we need to invest in an individual stock, then we
  will,”
  he said.
So how does he see the economic outlook?
  “We still expect the UK to have growth this year, which is
  better
  than the eurozone as a whole, where there will be no growth,” he
  said.
  He cited the impact of the Bank of England’s accommodative
  monetary
  policy as a reason for the growth in the UK economy. “This was
  not
  something provided by the ECB (until recently),” Verleyen
  continued,
  warming to his theme. This [ECB inactivity until recently] had
  created a
  lot of volatility. The Greek issue also created volatility and
  Italy
  has been under attack, with yields heading to, and briefly over,
  7 per
  cent. We have seen some weeks when it was quieter. Now people
  are
  looking at Spain.”
  “In Europe, we think the depreciation of some financial stocks
  is
  overdone, and there are some opportunities. The picture is
  very
  dynamic.”
  “In China, growth is going to be a bit slower but that’s fine,”
  he
  said, adding that the private bank likes corporate debt, and high
  yield
  bonds. It is negative on sovereign debt, where the market would
  be
  vulnerable to any rise in interest rates.
  On currencies, he is positive on the dollar and sterling, and
  said
  the euro is too high, especially against emerging markets. He has
  a
  euro-dollar target of 1.20, and euro-sterling target of 1.30.
  On the Swiss National Bank’s forex policy, he said the SNB
  may
  continue to try and cap the Swiss franc for some time to come,
  maybe as
  long as a year.
  Finally, Verleyen likes some selective parts of the
  Scandinavian
  countries, as many of them have had their fiscal and financial
  problems
  more than a decade ago and have since put their economies on
  sounder
  foundations.