Bank names new executive for area that includes lucrative NW Arkansas mkt.. The Private Bank of Bank of America has struck again, this time naming a market executive for Tennessee and Arkansas.

William Braddy III, formerly with Charlotte, N.C.-based First Citizens Bank, is responsible for leading the private bank's efforts to deliver comprehensive wealth-management services and advice to wealthy individuals and families in a market covered by offices in Nashville, Memphis and Chattanooga in Tennesee and in Little Rock and Rogers in Arkansas. Rogers is the site or near neighbor of the corporate headquarters of several big companies including Wal-Mart, Tyson Foods and J.B. Hunt.

Broad background

Nashville-based Braddy will report to Private Bank of Bank of America central region president John Brennan.

"William's extensive experience in providing broad wealth management services and solutions will greatly benefit the Tennessee-Arkansas market," says Brennan. "This should prove enormously beneficial to our existing and prospective high-net-worth clients, including individuals and families connected with a wide-range of businesses and industries."

Braddy had been First Citizen's Charlotte-Mecklenburg, N.C., area executive. That put him in charge of 27 branch offices as well as the bank's commercial-banking, small-business and private-client teams in the area.

Just last week the Private Bank of Bank of America made Bank of America veteran Larry Bell head of its offices in Houston and Galveston, Texas, as well as New Orleans.

The Private Bank of Bank of America is part of Bank of America Global Wealth & Investment Management, one of Bank of America's three primary divisions. It had 150 offices in the U.S. and about $172 billion in assets under management at the end of 2006. -FWR

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